{"id":1243,"date":"2019-07-20T06:36:26","date_gmt":"2019-07-20T03:36:26","guid":{"rendered":"https:\/\/jetizz.com\/blog\/?p=1243"},"modified":"2020-01-01T19:29:17","modified_gmt":"2020-01-01T16:29:17","slug":"e-ticaret-siteniz-icin-satis-artirici-gorsel-ipuclari","status":"publish","type":"post","link":"https:\/\/jetizz.com\/blog\/e-ticaret-siteniz-icin-satis-artirici-gorsel-ipuclari\/","title":{"rendered":"E-ticaret Siteniz \u0130\u00e7in Sat\u0131\u015f Art\u0131r\u0131c\u0131 G\u00f6rsel \u0130pu\u00e7lar\u0131"},"content":{"rendered":"\n<strong>E-ticaret<\/strong> giri\u015fimlerinin say\u0131s\u0131 artt\u0131k\u00e7a bir\u00e7ok ba\u015far\u0131 ve ba\u015faras\u0131zl\u0131k hikayesi duyuyoruz. Pazardaki bo\u015flu\u011fu de\u011ferlendirip iyi gelirler elde eden firmalardan tutun da operasyonlar\u0131n\u0131 sonland\u0131ran firmalara kadar bir\u00e7ok haber bizlere ula\u015f\u0131yor. Her iki durumda da bir e-ticaret giri\u015fiminin ba\u015far\u0131l\u0131 olmas\u0131 kadar ba\u015far\u0131s\u0131z olmas\u0131 i\u00e7in de bir\u00e7ok etmen bir arada bulunmaktad\u0131r. Bu yaz\u0131m\u0131zda, bir e-ticaret sitesinde g\u00f6rsel ve aray\u00fcz olarak ne gibi \u015feyler yaparak ba\u015far\u0131l\u0131 olabilirsiniz, bunlarla ilgili birka\u00e7 ipucu verece\u011fiz.\n<h2>Gereksiz Detaylardan Kurtulun<\/h2>\nMinimalist bir tasar\u0131m \u00f6zellikle \u00fclkemiz i\u00e7in pek de ula\u015f\u0131labilir bir nokta de\u011fil. Buna ra\u011fmen, siteye giren kullan\u0131c\u0131n\u0131n alaca\u011f\u0131 \u015feyi bulmas\u0131 \u00e7ok \u00f6nemli bir kurald\u0131r. Men\u00fcler, g\u00f6rseller, i\u00e7erikler ve banner&#8217;lar aras\u0131nda kaybolan m\u00fc\u015fteri sat\u0131n alaca\u011f\u0131 \u00fcr\u00fcne ula\u015famayaca\u011f\u0131 i\u00e7in sat\u0131n almadan vazge\u00e7ebilir. Veya kullan\u0131c\u0131 anasayfaya girdi\u011finde kendisini kar\u015f\u0131layan g\u00f6rseller \u00e7ok karma\u015f\u0131k olursa kullan\u0131c\u0131 belki de hi\u00e7 akl\u0131nda yokken alabilece\u011fi bir \u00fcr\u00fcnden vazge\u00e7mi\u015f olacakt\u0131r. Bu sebeple, aray\u00fczde gereksiz detaylardan ve kullan\u0131c\u0131n\u0131n kaybolmas\u0131na sebep olan her \u015feyden kurtulman\u0131z\u0131 \u00f6neririz.\n<h2>Kullan\u0131c\u0131n\u0131n Dikkatini Da\u011f\u0131tmay\u0131n<\/h2>\nSiteye giren kullan\u0131c\u0131 sat\u0131n alma i\u015flemini ger\u00e7ekle\u015ftirece\u011fi ana kadar bir\u00e7ok sayfa ile muhatap olacakt\u0131r. Girdi\u011fi her sayfada hedefine ula\u015ft\u0131racak bilgiler ve y\u00f6nlendirmeler olmas\u0131 ve bunlar\u0131n d\u0131\u015f\u0131nda kullan\u0131c\u0131n\u0131n dikkatini da\u011f\u0131tacak hi\u00e7bir \u015feyin olmamas\u0131 \u00e7ok \u00f6nemlidir. \u00d6rne\u011fin, oyuncak almak i\u00e7in siteye giren bir kullan\u0131c\u0131ya her sayfada indirim oranlar\u0131 birden fazla kez g\u00f6sterilir, alakas\u0131z banner&#8217;lar olur veya kullan\u0131c\u0131y\u0131 son tu\u015fa basana kadar hedefinden sapt\u0131racak herhangi bir \u015fey bulunursa m\u00fc\u015fteri neyi sat\u0131n alaca\u011f\u0131n\u0131 bile unutup siteden hi\u00e7bir \u015fey almadan \u00e7\u0131kabilir. Bu sebeple, kategorilendirmenin \u00e7ok iyi yap\u0131lmas\u0131, banner ayarlar\u0131n\u0131n elden ge\u00e7irilmesi ve sayfada dikkati ba\u015fka alana \u00e7ekecek uyaranlar\u0131n bulunmas\u0131n\u0131n \u00f6n\u00fcne ge\u00e7melisiniz.\n<h2>Sepetteki \u00dcr\u00fcnlerin Say\u0131s\u0131 veya Fiyat\u0131n\u0131 \u0130kona Yans\u0131t\u0131n<\/h2>\nKullan\u0131c\u0131, e-ticaret sitesinde gezinirken birden fazla \u00fcr\u00fcn\u00fc sepetine atm\u0131\u015f olabilir. Bu, genelde sepette \u00fcr\u00fcn b\u0131rak\u0131p siteden \u00e7\u0131kma olarak ger\u00e7ekle\u015fse de baz\u0131 kullan\u0131c\u0131lar sepetteki t\u00fcm \u00fcr\u00fcnleri sat\u0131n alma e\u011filimi g\u00f6sterebilirler. Fakat burada dikkat edilmesi gereken bir husus vard\u0131r. E\u011fer, kullan\u0131c\u0131n\u0131n sepete att\u0131\u011f\u0131 \u00fcr\u00fcnler, sitenin t\u00fcm sayfalar\u0131nda, sepet ikonunda bir \u015fekilde g\u00f6sterilmezse bu, kullan\u0131c\u0131y\u0131 siteden \u00e7\u0131kmaya zorlayabilir. Zira, neyi sepete at\u0131p atmad\u0131\u011f\u0131n\u0131 veya sepetindeki tutar\u0131n neye ula\u015ft\u0131\u011f\u0131n\u0131 g\u00f6remeyen m\u00fc\u015fteri akl\u0131nda listeyi sepetine doldurmadan al\u0131\u015fveri\u015ften \u00e7\u0131k\u0131p sepetini incelemeye gidebilir. Bu da sepete at\u0131labilme potansiyeli olan \u00fcr\u00fcnlerin unutulmas\u0131na sebep olacakt\u0131r. T\u00fcm bunlar\u0131 d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fczde, sepet ikonunun, sepetteki \u00fcr\u00fcnleri veya \u00fcr\u00fcnlerin toplam fiyat\u0131n\u0131 g\u00f6stermesi \u00e7ok \u00e7ok \u00f6nemlidir.\n<h2>Gizlilik Politikas\u0131 ve M\u00fc\u015fteri Haklar\u0131n\u0131 G\u00f6sterin<\/h2>\nE-ticaret sitesindeki linklerin olabildi\u011fince a\u00e7\u0131k ve herkesin an\u0131nda bulabilece\u011fi \u015fekilde konumland\u0131r\u0131lmas\u0131 \u00e7ok \u00f6nemlidir. \u00d6zellikle header \u00fcst\u00fcnde yer alan men\u00fcde gizlilik politikas\u0131, m\u00fc\u015fteri haklar\u0131, ileti\u015fim gibi linklerin yer almas\u0131 \u00e7ok \u00f6nemlidir. Sadece bu k\u0131s\u0131mda de\u011fil, footer alan\u0131nda da sitenin olmazsa olmaz sayfalar\u0131n\u0131n a\u00e7\u0131k ve anla\u015f\u0131l\u0131r bir \u015fekilde linklendirilip yerle\u015ftirilmesi gerekmektedir. Bu, siteye olan g\u00fcveni art\u0131r\u0131r ve sat\u0131\u015flar\u0131 y\u00fckseltir.\n<h2>\u00dccretsiz Kargo \u0130baresini Kullan\u0131n<\/h2>\nE\u011fer e-ticaret sitenizde \u00fccretsiz <a href=\"https:\/\/jetizz.com\">kargo<\/a> imkan\u0131 sunuyorsan\u0131z bunu \u00fcr\u00fcnlerinizin a\u00e7\u0131klamalar\u0131nda, banner alan\u0131nda, sat\u0131n alma butonunun yak\u0131n bir yerinde ve sepette belirtilmesi gerekmektedir. \u00c7\u00fcnk\u00fc \u00fccretsiz kargo, bir\u00e7ok m\u00fc\u015fterinin \u00fcr\u00fcn\u00fc sat\u0131n almas\u0131na te\u015fvik etmektedir. B\u00f6yle bir imkan\u0131 kullan\u0131c\u0131lar\u0131na sunan e-ticaret sitesi bunu olabildi\u011fince etkili kullanmal\u0131 ve \u00fccretsiz kargo bilgisinin m\u00fc\u015fteri taraf\u0131ndan bilinir olmas\u0131n\u0131 sa\u011flamal\u0131d\u0131r.\n\nE-ticaret sitesini y\u00f6netmek zorlu bir s\u00fcre\u00e7 olsa da, sonu\u00e7ta kazand\u0131rd\u0131klar\u0131 bu eme\u011fe de\u011fecektir. Bunun i\u00e7in de ba\u015far\u0131ya g\u00f6t\u00fcren her ipucunu mutlaka denemeli ve sitenizi bu ipu\u00e7lar\u0131na g\u00f6re \u015fekillendirmelisiniz\n","protected":false},"excerpt":{"rendered":"<p>Pazardaki bo\u015flu\u011fu de\u011ferlendirip iyi gelirler elde eden firmalardan tutun da operasyonlar\u0131n\u0131 sonland\u0131ran firmalara kadar bir\u00e7ok haber bizlere ula\u015f\u0131yor.<\/p>\n","protected":false},"author":1,"featured_media":1246,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[20,21],"tags":[24,60,61,59],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-ticaret Siteniz \u0130\u00e7in Sat\u0131\u015f Art\u0131r\u0131c\u0131 G\u00f6rsel \u0130pu\u00e7lar\u0131 - Jetizz Kurumsal Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jetizz.com\/blog\/e-ticaret-siteniz-icin-satis-artirici-gorsel-ipuclari\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-ticaret Siteniz \u0130\u00e7in Sat\u0131\u015f Art\u0131r\u0131c\u0131 G\u00f6rsel \u0130pu\u00e7lar\u0131 - 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